New leads through Content Syndication

In addition to our event partner packages, we also offer the opportunity to reach our audience via content marketing. Your content (white paper, film, recorded seminar or webinar, ebook, interview etc) will be put on display in our Competence Center and will be featured twice in emails to our members. You get leads every time someone downloads content.

Lauren Forrester

Senior Marketing Manager, Northern Europe, Tealium

"We wanted to give our Gartner report an extra boost and looked for someone with a big network of Marketing and CX Executives. We worked with Wednesday Relations around a Content Package and saw a great return on quality leads in return. We are really satisfied with the number of downloads provided."

Ioana Pintilie

CRM konsult, ONE Marketing

"We used the Content Marketing Package to raise awareness upon the services provided by ONE Prediction and promote it within Wednesday Relations’ community in the Nordics. We have experienced great engagement and response from the initial mailing: over 300 clicks on the page and more than 70 leads. The numbers keep on increasing, which makes us very satisfied with the result."

Wednesday Content Package

  • Marketing of one content (document/Film/podcast)
  • Exclusive direct mail to all +20 000 members
  • Included in our newsletter “Wednesday Invitation” one week later
  • Published on the download center for minimum of 6 months.
  • Landing page and registration @wednesdayrelations.org
  • Invitation to members in our Linkedin page and group Wednesday Relations Sweden 

Price per Package: 3 490 EUR


AddOn: Wednesday Banner Package

  • Banner on wednesdayrelations.org for 2 weeks in a row marketing the same event as for the plus package
  • Banner size: 1500 x 160 px on the following pages:
  • Front Page
  • Event Calendar
  • Competence Center

Price: 990 EUR


AddOn: Content Localization Package

Translation/localization of your content (up to 8 pages)

  • Translation of the content (from English to Swedish)
  • Project management
  • Delivery: 8-page pdf

Price: 1 350 EUR

VAT is not included in the above amounts.

Katrine Konar

Partner, LeadCompetence

"We wanted to give our first published study an extra boost and looked for someone with a big network of Marketing and Communications Executives. We had heard of Wednesday Relations and decided to buy their Content Package. In spite of our high expectations, we were blown away by the quantity of qualitative new leads their mailouts rendered. Within the first two weeks we had over 260 downloads, and they keep coming in."

Per Norhammar

Marketing Manager, SAS Institute

"We wanted to market our report “Customer Experience 2030” to Wednesday Relations 15 000 members. We booked a Content Syndication Package from them and got over 200 downloads (and new leads) within a week. We still receive new contacts due to that the report are published on Wednesday Relations Download center for at least 6 month."

Madeleine af Ugglas

Marketing Director, Northern EMEA, SAP Customer Experience

“We used the Content Marketing Package to promote our “Svensk ehandelsstatistik” report to the Wednesday Relations community. We got a fantastic response from the first mailing with over 250 leads, we are very satisfied with the result!”

See live examples here (in Swedish)

Imran Afzal

Marketing Manager Nordics, Adobe MArketing Cloud

”We used Wednesday Relations Content Package to market an report from Adobe. We got over 100 downloads within less than a week. The quality of the contacts from Wednesday Relations were the best we ever experienced from any player in the Swedish Market”

Content and topics

Here we list content and topics we can see that our members find interesting. 

Type of Contents

  • Surveys. Both international and local aspect
  • Trend reports
  • Educating White papers
  • Customer cases
  • Forrester and Gartner reports

Hot Topics among Wednesday Relations members

  • Marketing Automation
  • Customer Experience and Customer Journey Mapping
  • Customer Loyalty – New trends (is always working)
  • Personalization
  • E-commerce
  • AI for Marketing
  • MarTech
  • Agile Marketing
  • Voice Search
  • Datadriven Marketing

About Wednesday Relations

  • 20 000 members / subscribers to our weekly newsletter
  • Professionals within Marketing, CRM, CX, Social Media and E-commerce
  • 300+ new members per month
  • Facebook page with 1 000+ fans
  • More than 3 000 contacts on LinkedIn

Read more about our members here

Discuss the best solution for you

Would you like to get more information and discuss the best solution for you? Get in contact with Mats Gustafsson at 08- 642 21 90, or .

A mix of event packages and Content Markting is the perfect combination!

Contact Mats about Content Marketing

Selection of previous Partners:

Franck Attia

MANAGING DIRECTOR
ADOBE MARKETING CLOUD

"We liked the One2One Meetings concept at Wednesday Executive. We had ten effective meetings with representatives from different companies, and five to six of them wants to take the discussion further. At Wednesday Executive we met relevant representatives from interesting companies. "

Alexander Wallin

HEAD OF SOLUTIONS SWEDEN, INFOMEDIA

"Infomedia has been running webinars, seminars and executive dinners with Wednesday Relations for almost three years. We could not be happier with the results in terms of brand recognition, leads and conversions. For a contender in a new market such as Infomedia, Wednesday Relations add a lot of value with their professionalism as hosts/organizers as well as with their network of Marketing and Communications Executives. I would happily recommend WR as a partner."

Mårten Bokedal

MARKETING EXECUTIVE
SITECORE

”We used Wednesday Relations (Plus product) to generate high quality attendees for our Lunch seminars ”Food for Thought”. The majority of the seminars were fully booked after first mailing. Very positive with so many registrants and high interest from Wednesday Relations members. I can highly recommend Wednesday Plus to market your own event”

 

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