Datum
19maj
Tid
08.30 - 09.30 | Breakfast is served from 08.00
Plats
Sergelkonferensen
Mäster Samuelsgatan 42 | Stockholm
Pris
Kostnadsfritt
Agentic AI for Smarter Retail
Join us for an exclusive breakfast session exploring how Agentic AI is reshaping retail and digital customer interaction. AI has moved far beyond side initiatives—it now influences how organizations create value, make decisions, structure work, and how customers engage with brands and shop online.
The session begins with a business keynote on the trends shaping today’s and tomorrow’s business landscape, followed by live demos showcasing practical Agentic AI use cases in retail and commerce.
We’ll also bring a real‑world perspective from Kesko, one of Finland’s leading retail innovators, with insights from Krista Bär, Head of AI Solutions, on how advanced AI is delivering impact in practice.
The Key Takeaways will look at these areas…
- How AI led-future trends will redefine retail business models and channel strategies, with major shifts already emerging across retail.
- How AI is becoming a core retail driver, reshaping value creation, decision‑making, across e-commerce, in-store and merchandising.
- Live demos will show practical Agentic AI use cases directly applicable to retail and commerce.
- Kesko’s experience offers real-world insights into implementing AI responsibly and at scale.
Program
08.00 | Breakfast
Registration & breakfast for or those joining us at the venue | Sergelkonferensen
08.30 | Welcome & Introduction
Mats Gustafsson, CEO & Founder | Wednesday Relations
08.35 | Trends in the Agentic AI era
- How AI led-future trends will redefine retail business models and channel strategies.
-
How AI is becoming a core retail driver.
Eeva Raita, VP, Commercial & Consumer | Futurice
08.50 | AI Agentic retail solutions overview
- Live demos to show practical Agentic AI use cases directly applicable to retail and commerce.
Aarushi Kansal, AI director | Futurice
09.05 | Kesko and AI innovation
- Kesko’s experience with AI solutions and implementing responsibly and at scale.
Krista Bär, Head of AI Solutions | Kesko
09.25 - 09.30 | Closing Words
Gordon Savage, Business Director | Futurice
09.30 - 10.00 | Networking Mingle
Target Group
This event is for retail and business leaders, digital and commerce decision‑makers, and AI‑focused technology professionals who want to understand how Agentic AI is transforming customer experience, operations, and future business value.
The event is not open to competitors of our partner.
Online registration closes on May 18, 17.00 CEST.
Speakers
Eeva Raita
Vice President of Commercial & Consumer at Futurice,
Dr. Eeva Raita is a consumer and commercial strategy leader with deep expertise in understanding human behavior and shaping future‑focused customer experiences. As Vice President of Commercial & Consumer at Futurice, she helps major organizations navigate technological transformation and build services that blend data, AI, and human‑centric design to deliver measurable business value.
With a PhD in social psychology, Eeva has spent her career at the intersection of people and technology—applying behavioral insight to improve how companies serve and engage their customers - with a focus on the retail industry.
Aarushi Kansal
Director of AI with Futurice
Aarushi Kansal is a seasoned technology leader and is a Director of AI with Futurice. She has over a decade of experience in the software industry, blending technical expertise with a strong product mindset. She brings deep expertise in ML and AI-powered systems, software architecture and cloud infrastructure and is on the forefront of innovation with Agentic AI and the retail industry .
Krista Bär
Head of AI Solutions at Kesko
Krista Bär is a forward‑thinking technology and data leader currently serving as Head of AI Solutions at Kesko – K Group. In this role, she drives the company’s AI strategy and adoption, leading a multidisciplinary engineering and change management team to deliver scalable, responsible, and secure AI solutions across the organisation. She partners closely with business and technology units to translate AI opportunities into measurable impact, while also advancing AI literacy and embedding strong AI governance practices.
Mats Gustafsson Waxler
CEO & Founder Wednesday Relations
Mats founded Wednesday Relations 2002 and have extended experience in marketing, sales, digital business and CRM. Mats has worked in line-positions within marketing and sales in Sweden and worldwide. Together with Wednesday Relations, Mats has created outstanding conferences and seminars, and is also a very popular and well-experienced moderator.
Breakfast Partner
Futurice is a digital and AI company with 800 people across the Nordics and Europe. Founded in 2000, we work with companies like Kesko, SAS, Bosch, BMW, E.ON, Fortum, KONE, and Tesco — helping them use data, AI, design, and engineering to solve real problems.
We specialise in AI adoption, with a 48% higher success rate than the global average.*
*(Source: Futurice project data vs RAND Corp / MIT NANDA Report 2025. Futurice's rate represents a 48% relative improvement over the global benchmark.)
