About Wednesday Relations

Wednesday Relations is a platform for competence development. for employees and organizations. We arrange free events, conferences, trainings, tailor-made courses, and consulting to give you inspiration and the latest knowledge within Marketing, Customer Experience, CRM, Social media, and e-commerce. Our activities are arranged in Sweden and most are held online and in English to reach a broad target group.

Wednesday Relations was founded in 2002 by Mats Gustafsson, who is still CEO. The purpose is to help companies and organizations to develop their marketing and customer work to increase the value for the company and the customer. With a personal free of charge membership, we offer a platform to develop you in your professional role and your company's marketing and customer work.

The majority of Wednesday Relations 20.000 members are decision makers. By being part of our network, you get to meet others in Marketing, Customer Experience, CRM, Social Media and e-commerce. You get to share experiences and knowledge from experts and companies from a variety of industries.

If you want to stay up to date, develop your skills and invest in your future - become a member now!

Three valuable features on the site

Event calendar - The hottest events in marketing, Customer Experience, CRM and Social media. Some events are free to attend for you as a member!

Knowledge Center - Knowledge material from Wednesday Relations and from our partners in the form of White Papers, films, interviews and podcasts.

Advertising - For you who want to get new leads, meet our members and have seminars, Executive Events, conferences with us. Or invite our members to your event and spread knowledge material. We only accept, for our members, relevant topics.

Some statistics:

  • 20.000 members in our network
  • 350 new members per month
  • Facebook page with over 1,000 followers
  • Over 3,000 contacts in LinkedIn groups
  • Follow us on Instagram

Business opportunities for companies

Find new business and generate leads.
For those of you who have products and services for our target groups in marketing, Customer Experience, CRM, social media and e-commerce, we can offer opportunities to generate leads and make new business contacts through, among other things:

Niklas Roupé


“We had a highly appreciated webinar together with Wednesday Relations. Their professional skills shined through during the whole process and Mats as an moderator guided us, and the delegates, through an interesting panel discussion during the webinar. With great feedback from the delegates we are already planning our next activities together”

Rasmus Houlind


“We have been partners at different conferences and breakfast seminars arranged by Wednesday Relations both in Stockholm and Gothenburg. The combination of having a key-note presentation & 10 One2One meetings at a conference gave us the opportunity to present to the broad audience but also having 10 in-depth conversations at the same day. We have met relevant delegates from interesting companies.”

Camilla Cramner

crm & loyalty expert, loyalty factory

"Att utbilda och föreläsa hos Wednesday Relations är oerhört värdefullt för mig. De har en stor och bra medlemsbas och är duktiga på att nå rätt målgrupp vilket gör att eventen alltid har spännande deltagare från namnkunniga företag. Wednesday Relations har skapat en oerhört stark community inom CRM, CX och lojalitet och det är ett sant nöje att få vara del av deras utbildningsplattform och community."

Mariola Knapik

Head of Carrier Operations and A2P Messaging, Tele2 AB

"Certified Social Media Manager spände hela vägen från strategi till genomförande och från målgruppsanalyser till kanalval. Utbildningen gav mig många bra tips hur man ska arbeta med tekniken och digitala verktyg. Det väckte mitt intresse att fortsätta vidareutveckla mig inom området."

Maria Green

crm-ansvarig, preem

”Certified CRM & Loyalty Manager är en heltäckande utbildning inom CRM med ett trevligt upplägg och grymma föreläsare. På kort tid kom jag till insikter som annars skulle tagit mig åratal”

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