Wednesday Executive

The trends that affect the future

The trends that affect the future

Datum

8okt

Tid

17.00 - 20.00

Plats

Konstnärsbaren (KB)
Smålandsgatan 7

FULLY BOOKED

Want to join the waiting list? Contact Mats at mats.gustafsson@wednesdayrelations.org

 

Trends affecting the future of commerce

Join us for an engaging roundtable discussion on the trends that are shaping the future of commerce and how they will redefine competitiveness for brands in the digital space. Together, we’ll explore how AI, omnichannel integration, personalization, and sustainability are reshaping customer expectations and driving brands to rethink their strategies. These trends aren’t just future possibilities—they are actionable today, offering both challenges and opportunities for those prepared to adapt.

Through lively discussion, we’ll examine how modern commerce platforms, particularly those built on composable architecture, enable brands to stay competitive by fostering innovation, agility, and personalized customer experiences. Learn how leading companies are leveraging these trends to create adaptable, scalable commerce solutions that meet evolving demands while continuously enhancing customer engagement.

Key take aways

  • Embrace AI to deliver hyper-personalized and efficient commerce experiences.
  • Utilize composable commerce to remain agile and innovative in a competitive market..
  • Embrace sustainability as a key differentiator for long-term success.
  • Understand how future commerce trends can drive strategic investment and business growth.

Discover the concept of Wednesday Executive!



I appreciate the format of sharing experiences across industries. Activities like this give insights into differences, but above all, into similarities that we have in today's society and companies.

Executive Roundtable Participant

Program

17.00 | Welcome and Drinks

17.30 | Moderator Presents the Agenda for the Evening
Mats Gustafsson Waxler, Founder & CEO | Wednesday Relations

17.45 | Future proof your organization: Navigating trends that redefine tomorrow

 Anna Frankzen Starrin, Cultural Anthropologist & Trend Analyst | Sign of Times AB 

18:15 | Contribute with your thoughts and challenges through a group conversation over 3-course dinner

  • How can organizations leverage AI to stay ahead in a rapidly changing market?
  • What role does sustainability play in shaping future business strategies?
  • How should companies adapt their talent management to attract Generation Z?
  • What corporate culture is needed to foster innovation and development?

19:50 - 20.00 | Summarizing and ending

Target Group

 

As part of a selected group (10 professionals) you will have the chance to network with directors, managers and decision makers within Marketing, E-Commerce, Customer Experience, Digital Transformation and IT.

Please note that this event is limited to 10 guests and is free of charge for the participants.

This Roundtable is only directed to leaders/decision makers.

A very rewarding evening with interesting discussions and new insights. Very nice to meet like-minded people from different industries who share their thoughts and experiences.

Executive Roundtable Participant

SPEAKERS & HOST

Anna Frankzén Starrin

Cultural Anthropologist and trend analyst | Sign of Times AB

Anna Frankzén Starrin is the cultural anthropologist and communicator with a rare well-developed ability to analyse current and future trends. Based on her broad knowledge of artificial intelligence, digital media and automation, she has the capacity to draw conclusions about the megatrends moving in the present and which will echo into the future.

Mats Gustafsson Waxler

CEO & Founder | Wednesday Relations

Mats founded Wednesday Relations 2002 and have extended experience in marketing, sales, digital business and CRM. Mats has worked in line-positions within marketing and sales in Sweden and worldwide. Together with Wednesday Relations, Mats has created a lot of conferences and seminars, and is also a very popular and well-experienced moderator.

Application of interest

Executive Partner 

Valtech is the experience innovation company, combining the uncommon to unlock a better way for people to experience the world. We work at the intersection of diverse disciplines, cultures and perspectives to create solutions that achieve the exceptional – helping brands make the leap beyond the competition and become leaders in a digital world.

Sitecore is the leading provider of end-to-end digital experience software. Unifying data, content, commerce, and experiences, our SaaS-enabled, composable platform empowers brands like L’Oreal, Microsoft, and United Airlines to deliver unforgettable interactions across every touchpoint.

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