New leads through Content Marketing

In addition to our event partner packages, we also offer the opportunity to reach our audience via content marketing. Your content (white paper, film, recorded seminar or webinar, ebook, interview etc) will be put on display in our Competence Center and will be featured twice in emails to our members. You get leads every time someone downloads content.

“We used the Content Marketing Package to promote our “ Svensk ehandelsstatistik 2018” Report to the Wednesday Relations community. We got a fantastic response from the first mailing with over 250 leads, we are very satisfied with the result!” Madeleine af Ugglas, Marketing Director, Northern EMEA, SAP Customer Experience 

Content Marketing Package - Medium

  • Included in our newsletter Wednesday Invitation plus repeat
  • Banner on wednesdayrelations.org (first page) for two weeks
  • Published in our Competence Center for at least 6 months

Price: 19 900 SEK or price per contact downloaded your content

Content Marketing Package - Large

  • Your own branded exclusive mail to all 13 000 members (Thursdays)
  • Repeat in our newsletter Wednesday Invitation one week later
  • Banner on the majority of all pages on our website, including front page
  • Published in our Competence Center for at least 6 months
  • Marketed in our LinkedIn group (+ 3000 members)

Price: 24 900 SEK or price per contact downloaded your content

Native Article Package

  • Included in our newsletter Wednesday Invitation
  • Front page on Wednesday Relations site
  • In our Press room
  • In our competence center
  • Marketed in our LinkedIn group (+ 3000 members)
  • In our Facebook page with over 1000 followers

Price: 19 900 SEK / Package (the creation of the article is not included in the package)

"We used the Content Marketing Package to raise awareness upon the services provided by ONE Prediction and promote it within Wednesday Relations’ community in the Nordics. We have experienced great engagement and response from the initial mailing: over 300 clicks on the page and more than 70 leads. The numbers keep on increasing, which makes us very satisfied with the result."  
Ioana Pintilie, CRM konsult, ONE Marketing

See live examples here (in Swedish)

Content and topics

Here we list content and topics we can see that our members find interesting. 

Type of Contents

  • Surveys. Both international and local aspect
  • Trend reports
  • Educating White papers
  • Customer cases
  • Forrester and Gartner reports

Hot Topics among Wednesday Relations members

  • Marketing Automation
  • Customer Experience and Customer Journey Mapping
  • Customer Loyalty – New trends (is always working)
  • Personalization
  • E-commerce
  • AI for Marketing
  • MarTech
  • Agile Marketing
  • Voice Search
  • Datadriven Marketing

About Wednesday Relations

  • 14 000 members / subscribers to our weekly newsletter
  • 300+ new members per month
  • Facebook page with 1 000+ fans
  • More than 3 000 contacts on LinkedIn
  • 1 400 followers on Twitter

Read more about our members here

Selection of previous Partners:

Discuss the best solution for you

Would you like to get more information and discuss the best solution for you? Get in contact with Mats Gustafsson at 08- 642 21 90, or .

A mix of event packages and Content Markting is the perfect combination!

Contact me about Content Marketing

Franck Attia

MANAGING DIRECTOR
ADOBE MARKETING CLOUD

"We liked the One2One Meetings concept at Wednesday Executive. We had ten effective meetings with representatives from different companies, and five to six of them wants to take the discussion further. At Wednesday Executive we met relevant representatives from interesting companies. "

Michael Brask

CLIENT EXECUTIVE NORDIC
PITNEY BOWES

"Our breakfast seminar together with Wednesday Relations was fully booked with 90 participants in one day. Wednesday Relations suggested that we should do an extra seminar the same day. That seminar became fully booked after 20 minutes. We did a third seminar the same day that also became fully booked. Amazing. We are more than very satisfied with the fact that we got the opportunity to meet 210 relevant people in one morning through Wednesday Relations."

Mårten Bokedal

MARKETING EXECUTIVE
SITECORE

”We used Wednesday Relations (Plus product) to generate high quality attendees for our Lunch seminars ”Food for Thought”. The majority of the seminars were fully booked after first mailing. Very positive with so many registrants and high interest from Wednesday Relations members. I can highly recommend Wednesday Plus to market your own event”

 

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